Date: 28.01.2026
1. Introduction
This Cookie Policy explains how cookies and similar technologies are used when you visit https://walkfreetoday.com (the “Website”).
The Website is owned and operated by WALK FREE TODAY LTD, a company registered in England and Wales under company number 16899612, with its registered office at 71–75 Shelton Street, Covent Garden, London, England, WC2H 9JQ (“we”, “us”, “our”).
This Cookie Policy should be read together with our Privacy Policy and Terms and Conditions.
2. What Are Cookies
Cookies are small text files placed on your device when you visit a website. They are widely used to enable websites to function efficiently, improve user experience, and provide information to website operators.
Cookies may be stored for the duration of your visit (session cookies) or for a longer period (persistent cookies).
3. Types of Cookies We Use
We use cookies that are necessary for the operation of the Website, as well as cookies that help us understand how visitors interact with the Website and improve its performance.
Strictly necessary cookies are required for the Website to function properly and cannot be disabled through our systems. These cookies do not store personally identifiable information.
We may also use functional and analytical cookies to enhance Website functionality and analyse usage patterns. Such cookies are used only where permitted by law and subject to your consent, where required.
4. Cookies Used on the Website
The table below provides information on the types of cookies that may be used on the Website. The exact cookies may vary depending on the Website configuration, browser settings, and third-party tools enabled at the time of your visit.
| Cookie Name | Purpose | Expiration |
|---|---|---|
| cookie_consent | Stores your cookie consent preferences and remembers whether you have accepted or rejected non-essential cookies. | Up to 12 months |
| session_id | Maintains a user session while browsing the Website and helps ensure proper Website functionality. | Session |
| cart_session | Helps keep items in the shopping cart during the browsing and checkout process. | Session |
| checkout_session | Supports the checkout process and helps maintain order-related information during purchase. | Session |
| auth_token | Helps authenticate registered users and maintain secure account access. | Session or until logout |
| _ga | Used by Google Analytics, where enabled, to distinguish visitors and analyse Website usage. | Up to 2 years |
| _ga_ | Used by Google Analytics, where enabled, to store and count page views and user interactions. | Up to 2 years |
| _gid | Used by Google Analytics, where enabled, to distinguish visitors for Website analytics. | Up to 24 hours |
| _gat | Used by Google Analytics, where enabled, to limit request rates. | Up to 1 minute |
5. Third-Party Cookies
Some cookies on the Website may be placed by third-party service providers, such as analytics or technical service providers.
These third parties may process information about your use of the Website in accordance with their own privacy and cookie policies. We do not control the placement or operation of third-party cookies.
6. Consent and Cookie Preferences
Where required by law, we will request your consent before placing non-essential cookies on your device.
You may manage or withdraw your cookie preferences at any time through your browser settings or through any cookie management tools provided on the Website.
Disabling certain cookies may affect the functionality or performance of the Website.
7. Legal Basis for Using Cookies
The use of strictly necessary cookies is based on our legitimate interest in ensuring the proper operation and security of the Website.
The use of non-essential cookies, including analytical and functional cookies, is based on your consent, where required by applicable law.
8. Data Collected Through Cookies
Cookies may collect information such as IP address, browser type, device information, pages visited, and interaction with the Website.
This information is used for statistical, analytical, and functional purposes and does not directly identify you unless combined with other personal data.
Any personal data collected through cookies is processed in accordance with our Privacy Policy.
9. Cookie Retention
Cookies are retained for varying periods depending on their purpose.
Session cookies are deleted when you close your browser. Persistent cookies remain on your device until they expire or are deleted manually.
10. Managing Cookies
You can control and manage cookies through your browser settings. Most browsers allow you to block or delete cookies, or to receive a notification before a cookie is placed.
Please note that blocking or deleting cookies may limit the functionality of the Website and affect your user experience.
11. Changes to This Cookie Policy
We reserve the right to update this Cookie Policy at any time. Any changes will take effect immediately upon publication on the Website.
Continued use of the Website after changes are posted constitutes acceptance of the updated Cookie Policy.
12. Contact Information
If you have any questions about this Cookie Policy or our use of cookies, please contact us:
WALK FREE TODAY LTD
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom
Email: [email protected]